The template marketplace allows for ultimate flexibility, unlike the old with infinite scrolling and no filters.
An early wireframe of the page
The search feature was designed to seek answers for our users.
A revamp of the template preview would allow for mobile previews, a pain point of our users previously.
About the Marketplace
The Leadpages Marketplace is one of the first touchpoints with users. It was also one of the biggest pain points. It was built with infinite scrolling, a lack of filters, and a lot of confusion.
The redesign aimed to create an experience consistent with the in-app template experience and sought to simplify the template search process. Usability and SEO were top priorities. The new marketplace brought categories into play, not only ranking better in search results but helping our users find templates that suit their business needs.